Dec 12, 2019  
2017-2018 Undergraduate College Catalog 
    
2017-2018 Undergraduate College Catalog [ARCHIVED CATALOG]

[Add to Favorite]

MGT 411B - Franchising Seminar


Students study the business model of franchising and perform a comparative analysis of the franchise agreements of several major franchises. Students investigate and analyze the pros and cons of launching a franchise using established franchises as models. The course covers multiple perspectives - why people buy a franchise, why people create a franchise and the cost/benefits of franchises.
Prerequisites: Complete MGT-120 OR MGT-365 OR MGT-270 OR by permission of Dean. Complete 60 credits.
Credits: 1
BUS



[Add to Favorite]