Apr 19, 2019  
2017-2018 Undergraduate College Catalog 
    
2017-2018 Undergraduate College Catalog [ARCHIVED CATALOG]

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MKT 220 - Sport Marketing


Provides a thorough understanding of how marketing principles are applied to sport. The course covers the marketing of sport as a product and the marketing of non-sport products using sport as a promotional tool. (Fall only)
Prerequisites: MKT-110, SPT-100
Credits: 3
BUS



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