MCM 120 - Media and Society

This course is an introduction to the electronic film and print media and their functions. It includes an examination of the background organization, current influence and future trends of books, newspapers, radio, film, audio recordings, television and the internet. Contemporary problems of the media are covered such as the legal, social, economic and psychological implications of their relationships with society. Application of advertising and public relations and their use of the eight mass media outlets are addressed.
Credits: 3
CCM