Apr 29, 2024  
2020-2021 Champlain College Online Undergraduate Catalog 
    
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2020-2021 Champlain College Online Undergraduate Catalog [ARCHIVED CATALOG]

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EBUS 411A - IBT: Search Engine Optimization

Learn to improve search rankings with search engine optimization (SEO) techniques and strategies. The class introduces how search engines work and explore best practices for performing website optimization, evaluating on-page ranking factors, getting links, increasing page rank, and analyzing results to help boost search engine positioning.
Prerequisites MKTG-200 or MKT-110.
Credits: 1


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