WRT 347 - Transmedia Storytelling

Students will learn to conceive and create stories—fictional and non-fictional—for distribution through a network of media platforms, an approach known as transmedia storytelling. Drawing on the theoretical work of influential media scholars and on the applied work of leading transmedia storytellers, students will gain an understanding of transmedia storytelling as an emergent phenomenon that illuminates profound shifts in how contemporary audiences gather, consume, and even co-create content—and the implications for content producers working in myriad communications disciplines.
Prerequisites COM 120 Media and Society; WRT 200 Fundamentals of Journalism OR WRT 220 Intermediate Creative Writing
Credits: 3
CCM (Communication and Creative Media)