WEBD 210 - Writing for the Web

Superior web writing is the product of an organized, rational process that includes creating messaging and developing a strategy that aligns writing tone and style with content and functionality to reach a desired audience and influence behavior. Students will learn to apply this process, from identification of the audience to the creation of clear, engaging and concise content where effective narratives match site objectives, increase navigability, and demonstrate an ethical mindset.
Prerequisites ENGL-112
Credits: 3