Jul 10, 2025  
2023 - 2024 Champlain College Online Undergraduate Catalog 
    
2023 - 2024 Champlain College Online Undergraduate Catalog [ARCHIVED CATALOG] Add to Favorite (opens a new window)

MKCM 120 - Media and Society


This course is an historical overview, and examination of the evolution of digital, film, and print media, and their functions. Students will identify and analyze contemporary problems of the media such as the legal, social, economic and psychological implications of their relationships with society. They also will examine the ways in which marketing and PR professionals utilize the mass media channels to reach their intended target audiences.
Credits: 3



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