Marketing, B.S.

First Year - First Semester

• COR 101 - Navigating Higher Education in a Global Context
• COR 102 - First Year Inquiry: Reading, Writing, & ____ (instructor topic)
• BUS 110 - Business and the Entrepreneurial Mindset
• BUS 115 - Quantitative Language of Business
• LEG 120 - Business Law OR ACC Elective

First Year - Second Semester

• COR 103 - Core Foundations II: Navigating Your Information Landscape
• COR 104 - First Year Inquiry: Making, Doing _____ (instructor topic)
• BUS 120 - Marketing & the Organizational Mindset
• MTH 180 - Statistics, Introduction to
• MKT 112 - Exploring Marketing II
• LEG 120 - Business Law OR ACC Elective

Second Year - First Semester

• COR 2XX - 200 level COR course
• COR 2XX - 200 level COR course
• MKT 210 - Consumer Behavior
• MKT 255 - Marketing Research
• ECN 255 - Managerial Economics OR BUS 210 - Corporate Social Responsibility  

Second Year - Second Semester

• COR 2XX - 200 level COR course*
• COR 2XX - 200 level COR course*
• BUS 210 - Corporate Social Responsibility OR ECN 255 - Managerial Economics  
• MKT 270 - Integrated Marketing Communication
• MKT 250 - Introduction to Digital Marketing

Note - 200 level Core courses

Third Year - First Semester

• COR 310 - The Global Condition
• COR 320 - Global Studies II: Human Rights and Responsibilities

• * Students NOT studying abroad in spring semester should take 2 COR-330’s in the fall semester.

• Minor/MKT Elective
• Tech Elective from (BRD, GDD, MTH, DAT, CSI, MGT or approval of advisor)
• MKT 290 - Marketing Internship OR General Elective

Third Year - Second Semester

• COR 330 - Local Contexts, Global Connect
• COR 330 - Local Contexts, Global Connect
    
• MKT 290 - Marketing Internship OR General Elective
• Minor/MKT Elective
• BUS 310 - International Bus. and Macroeconomics

Fourth Year - First Semester

• FIN 240 - Financial Management I
• Minor/MKT Elective
• COM 365 - Legal Issues in Communication
• MGT 260 - Project Management & Team Leadership
• MKT 450 - Current Topics in Marketing OR CCC 410MKT - Marketing College Capstone  

Fourth Year - Second Semester

• CCC 410 - College Capstone OR MKT 450 - Current Topics in Marketing  
• Science
• General Elective
• Minor/MKT Elective

Total Credits 120