Marketing, B.S.

First Year - First Semester

• COR 110 - Concepts of the Self
• COR 115 - Rhetoric I
• BUS 110 - Business and the Entrepreneurial Mindset
• BUS 115 - Quantitative Language of Business
• MKT 115 - Exploring Marketing

First Year - Second Semester

• COR 120 - Concepts of Community
• COR 125 - Rhetoric II
• BUS 120 - Marketing & the Organizational Mindset
• ACC 130 - Financial Accounting
• BLW 140 - Business Law I

Second Year - First Semester

• COR 2XX - 200-level COR course*
• COR 2XX - 200-level COR course*
• MTH 180 - Statistics, Introduction to
• MKT 230 - Integrated Advertising
• MKT 210 - Consumer Behavior

Second Year - Second Semester

• COR 2XX - 200-level COR course*
• COR 2XX - 200-level COR course*
• BUS 210 - Corporate Social Responsibility
• MKT 255 - Marketing Research
• MKT 290 - Marketing Internship

*Note - 200 level Core courses

Third Year - First Semester

• COR 310 - Global Studies I:Technology&Development
• COR 320 - Global Studies II: Human Rights

• * Students NOT studying abroad in spring semester should take 2 COR-330’s in the fall semester.

• BUS 310 - Macroeconomics in a Global Economy

•  

• MGT 240 - Financial Management I or
• ECN 255 - Managerial Economics

•  

• MKT 350 - Digital Marketing

Third Year - Second Semester

• COR 330 - International Cultural Studies
• COR 330 - International Cultural Studies
   

•  

• XXX XXX - MGT Elective or
• XXX XXX - INT Elective or
• XXX XXX - GDD Elective or
• XXX XXX - MCM Elective

•  

• XXX XXX - Specialization #1
• SCI XXX - Natural Science with Lab

Fourth Year - First Semester

• MGT 240 - Financial Management I or
• ECN 255 - Managerial Economics

•  

• XXX XXX - General Elective
• XXX XXX - Specialization #2

•  

• XXX XXX - MGT Elective or
• XXX XXX - INT Elective or
• XXX XXX - GDD Elective or
• XXX XXX - MCM Elective

•  

• MKT 440 - Integrated Marketing Communication

Fourth Year - Second Semester

• CCC 410 - College Capstone
• XXX XXX - Specialization #3
• XXX XXX - Specialization #4
• XXX XXX - General Elective

Specializations

Total Credits 120