Public Relations, B.S.

First Year - First Semester

• COR 110 - Concepts of the Self
• COR 115 - Rhetoric I
• MCM 120 - Media and Society
• MGT 100 - Bldg Business/Global Environment
• MTH XXX - Math Elective

First Year - Second Semester

• COR 120 - Concepts of Community
• COR 125 - Rhetoric II
• COM 110 - Public Speaking
• WRT 200 - Fundamentals of Journalism
• MKT 110 - Marketing

Second Year - First Semester

• COR 2XX - 200-level COR course*
• COR 2XX - 200-level COR course*
• MCM 216 - Electronic Media Writing
• GDD 111 - Visual & Digital Fundamentals
• MKT 230 - Integrated Advertising

Second Year - Second Semester

• COR 2XX - 200-level COR course*
• COR 2XX - 200-level COR course*
• GDD 181 - Design Solutions
• MCM 210 - Principles of Public Relations
• MGT 260 - Project Management & Team Leadership

*Note - 200 level Core courses

Third Year - First Semester

• COR 310 - Global Studies I:Technology&Development *
• COR 320 - Global Studies II: Human Rights *

• *Students NOT studying abroad in spring semester should take 2 COR-330’s in the fall semester.

• SCI XXX - Natural Science with Lab
• MCM 305 - Creativity & Conceptual Development
• MKT 210 - Consumer Behavior

Third Year - Second Semester

• COR 330 - International Cultural Studies
• COR 330 - International Cultural Studies
   
• MCM 310 - Writing for Public Relations

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• MKT 350 - Digital Marketing or
• EVT 240 - Event Planning and Coordination

•  

• XXX - General Elective

Fourth Year - First Semester

• CCC 410 - College Capstone or General Elective

•  

• MCM 400 - Public Relations Campaign Dev & Mgt

•  

• MKT 330 - Brand and Account Management or
• MKT 340 - Nonprofit and Social Marketing or
• MKT 410 - Advanced Advertising

•  

• WRT XXX - WRT elective (not WRT 200)

•  

• EBC 411A - IBT: Search Engine Optimization or
• EBC 411B - IBT: Google AdWords or
• EBC 411C - IBT: Web Analytics or
• EBC 411D - Internet Bus Tactics: Social Networking or
• EBC 411E - IBT: Online Visibility

Fourth Year - Second Semester

• CCC 410 - College Capstone or General Elective

•  

• MCM 405 - Issues in Public Relations
• XXX XXX - MCM, WRT, MKT or GDD Elective

•  

• EBC 411A - IBT: Search Engine Optimization or
• EBC 411B - IBT: Google AdWords or
• EBC 411C - IBT: Web Analytics or
• EBC 411D - Internet Bus Tactics: Social Networking or
• EBC 411E - IBT: Online Visibility

•  

• XXX - General Elective

Total Credits 120